Prof. Dr. Torsten Bornemann

Department

• Marketing

Chair

• Chair of Marketing

Academic / Professional Positions

• 01/2018-03/2018: Visiting Scholar, Massey University, New Zealand
• Since 10/2017: Professor of Marketing, Goethe-University Frankfurt, Germany
• 02/2016-03/2016: Visiting Scholar, Waikato University, New Zealand
• 10/2014-10/2016: Executive Director of the Institute of Business Administration, University of Stuttgart, Germany
• 08/2014-10/2014: Visiting Lecturer, BI Norwegian Business School, Norway
• 03/2013-09/2017: Professor of Marketing, University of Stuttgart, Germany
• 10/2012-02/2013: Associate Professor of Marketing (Lehrstuhlvertretung), University of Stuttgart, Germany
• 01/2011-03/2011: Visiting Scholar, Duke University, United States
• 05/2010-09/2012: Assistant Professor of Marketing, University of Mannheim, Germany
• 10/2006-05/2010: Research assistant and doctoral student at the Marketing Department, University of Mannheim, Germany

Education

• 11/2012: Venia legendi in Business Administration, University of Mannheim, Germany
• 05/2010: PhD in Marketing (Dr. rer. pol.), University of Mannheim, Germany
• 10/2001-10/2006: Undergraduate and Graduate Studies in Business Administration, Majors: Marketing, Logistics, and East Asian Studies, Title: Diplom-Kaufmann (M.Sc.), University of Mannheim, Germany; Chinese University of Hong Kong, China; University of Maastricht, The Netherlands

Research Interests

• Consumer Behavior
• Relationship Marketing
• Innovation Marketing